Business Intelligence, often referred to as 'decision support' or 'CRM analytics' when aligned with CRM software systems and customer strategies, empowers decision makers to better understand, analyze, forecast and impact business performance. Business intelligence software tools help transform raw data from multiple sources into useful information and distribute this insight to all who can use it, when they need it, in order to improve decision making timeliness and accuracy.

As with other enterprise software applications, implementing business intelligence (BI), decision support or CRM analytics software tools without accompanying strategy, business process support and IT alignment will risk implementation, challenge adoption, and likely not achieve objectives or return on investment (ROI). This advisory proposes a 10 step strategic approach to successfully plan, justify and deploy a BI or CRM analytics solution.


Mobile Banking is on the rise today When the world starts to accept mobiles as a way of life, then every field of human interaction obviously starts to feel the impact. Be it education or healthcare or retail or any other field, mobile phones have started to carve a niche area for themselves. One major field which is witnessing a slew of growth as far as apps are concerned nowadays is the Banking and Finance sector.


Mobile ERP Application Can Revolutionize Your Business

Across the globe, companies are rapidly shifting towards mobile enterprise model to associate with the ever-increasing number of mobile users and to stay competitive in the digital world. The introduction of Smartphone's, tablets and other handheld devices as well as mobile application development has taken the business world by storm.

ERP application empowers productivity of an enterprise by providing immediate operational access to its employees and partners on the move. Some of the basic questions to ask yourself before implementing ERP on mobile devices are:

Mobile Advertising is on the rise today

Back in the previous decade, marketers had one major area to focus on as far as advertisements were concerned, i.e. the internet. It virtually put print advertisements on the back foot as people were more interested to see visual ads online than in real time. Besides interactive advertisement campaigns were a million times more flexible in internet when compared to the very limited and hugely expensive real life advertisements that involved such creative concepts.